- Unified Communications Research - Unified Communications Research Wed, 15 Aug 2018 19:42:05 How to Become a Successful UCaaS Provider Forward-thinking businesses increasingly evaluate advanced cloud communications and collaboration solutions, including hosted IP telephony and unified communications-as-a-service (UCaaS), as part of their digital transformation initiatives. However, other priorities such as security and network reliability often supersede communications upgrade projects. Service providers face different challenges in their pursuit of UCaaS revenue growth and market share gains. Provider repositioning and strategy realignment are likely to determine the industry s evolution and growth trajectory over the next few years. In addition to growing customer interest in moving communications to the cloud, UCaaS adoption will be highly impacted by the availability of strong market participants with visionary strategies, broad geographic presence, solid financial performance and affordable, feature-rich solutions. Common service provider success factors in the UCaaS market include speed of innovation, service reliability, efficient provisioning and billing systems, attention to customer needs and effective customer support, market reach (geographic footprint, channel network) and financial stability. Frost & Sullivan conducted an online survey of 184 US UCaaS decision makers and influencers in the March-April 2018 time period. The purpose of the survey was to gain a perspective from UCaaS stakeholders on the adoption and effectiveness of UCaaS solutions, as well as the provider success factors in the U.S. UCaaS market. More specifically, the survey aimed to identify the following: What factors drive and restrain UCaaS adoption How extensive the UCaaS deployment within the organization is today and how it will change within the next two years Which UCaaS features decision makers find most valuable for their business or organization How successful the UCaaS deployment has been and what actual benefits it has delivered to the organization What prices businesses are paying for their UCaaS solutions and whether they consider them fair How businesses prefer to purchase their UCaaS solutions (e.g., bundles vs a-la-carte features/services) Which UCaaS providers decision makers are most familiar with, which ones they are using and which ones they perceive as best-in-class Whether they plan to switch UCaaS providers, what are the primary factors to switch, and which providers they plan to switch to This study provides an analysis of the survey findings.--BEGIN PROMO--

Research Highlights

  • Vendor reputation ranks highest among factors playing the largest role early in the UCaaS provider selection process.
  • Price trumps other factors in final provider selection. Approximately one-third of UCaaS users are not using services from the providers they consider best-in-class. More than half of those state that they chose their current provider because it offers a better price than the one they consider best-in-class.
  • Providers must watch for existing and emerging competitive threats. They must remain acutely aware of the threat coming from Microsoft, Google and Amazon as well as preempt any customer desertion by offering creative packaging and pricing and paying close attention to specific customer needs.
Fri, 29 Jun 2018 00:00:00 +0100
Growth Opportunities in the Global Professional Headset Market, Forecast to 2024 The professional headset market is expected to grow at a healthy rate, enjoying a revenue CAGR of 8.0 percent from 2017 to 2024. PC USB and UCC headsets continue to experience rapid growth, especially binaural cordless stereo UCC headsets, which grew 56.7 percent in 2017 in terms of revenue. Innovation on the consumer side in fields such as wearables, hearables, Internet of Things, artificial intelligence, and augmented hearing is inspiring a newer generation of headset models in the office space. This study provides an in-depth analysis of the global profesional headset market. As part of this analysis, Frost & Sullivan has identified market drivers, restraints, market forecasts and competitive trends within the global business headset market. Frost & Sullivan has also identified 13 growth opportunities for professional headset vendors worldwide. These opportunities span vision, strategy, products, services, business models, marketing, partnerships, sales, and support initiatives. Using the data and analysis in this study vendors and resellers can develop sustainable growth strategies and improve their market positioning. Professional headsets include corded and cordless headsets that are used in conjunction with enterprise endpoints integrated with the rest of the enterprise communications infrastructure (premises-based time division multiplexing (TDM) and internet protocol (IP) platforms and/or hosted/cloud-based TDM/IP telephony services. Primary interviews have been conducted with various professional headset vendors including Accutone, Addasound, Addcom, Cisco, GN Audio, Logitech, Plantronics, RTX, Sennheiser Communications, Telekonnectors, Vbet, as well as with other market participants such as channel partners and communications endpoints vendors. Primary and secondary information, in conjunction with internal information databases, has been used to analyze the market and provide the observations and conclusions in this study. The study covers the following headset categories: Professional headsets for desktop phones that use RJ9/RJ10/RJ22 connectors Professional headsets for software communications that use PC USB connectors Multi-connectivity headsets that connect to various types of business endpoints, including desktop phones, desktop PCs, and mobile devices The study does not cover the following product categories: Professional mobile Bluetooth headsets that are used with mobile devices or smartphones and do not offer unified communications integration Professional Headsets with 3.5 millimeters plug Professional Headsets purchased by employees and used at their workplace Professional PC USB speakers manufactured by professional headset vendors Revenue represents manufacturers sales of professional headsets to service providers, distributors, retailers, resellers, original equipment manufacturer (OEM) partners, and other distribution channels, as well as direct sales to enterprise customers. Primary and secondary information, in conjunction with internal information databases, has been used to analyze the market and provide the observations and conclusions in this study. RJ9 headsets are gradually becoming unpopular due to decreasing usage of desktop phones and increase in software communications and collaboration. Professional headset vendors need to continuously identify and pursue growth opportunities and to evolve their vision and strategy in order to enhance their brand power and boost demand. Fri, 15 Jun 2018 00:00:00 +0100